Marty Wall needed a new site for his sign shop in San Francisco: Signs America. The thing about Marty is that he knows WordPress. He runs his world-famous cartoon site and adds his cartoons on a regular basis all using WordPress. For Signs America, Marty just needed a bit of a helping hand to get started, get WordPress installed, configured, and figure out some of the tweaks. We found him a beautiful and powerful WordPress theme at ThemeForest so that gives him more control behind the scenes (without having to get into scary PHP files). He’s able to add new portfolio items, a blog, and most other content on the site without having to consult, call, email. or pay a designer or developer.