Got a logo and a few stunning photos? You’re halfway there.
Arielle Eckstut has a new book out and for her website she said she pretty much only had the book cover and some chapter graphics. That could mean several different things. But once we saw them, we knew this one was going to be easy.
Easy? How easy? If we base the design of a site from a single element, or at least a single group of similar elements and don’t stray too far from that consistent brand, the site can quickly (and easily) take on a character of its own and become the brand it wants to be.
Easy for Arielle? Or easy for someone familiar with WordPress and especially Canvas?
That’s exactly the point. Could she get up to speed on getting the elements in the right places in time for her book launch? No. But with the graphics she provided, we were able to arrange just a few elements and then she has the tools to build out the content on her own. It was the best partnership to get the job done quickly.
Go check out Arielle’s latest work at The Secret Language of Color.
